Volunteer

Seeking Marketing Strategy Volunteer for Fall Fundraiser Event

Position Overview: The Chicago Playback Theatre Ensemble (CPTE) is seeking a Marketing Strategy Volunteer to help our team promote our budding theatre nonprofit’s upcoming fall fundraiser event. This volunteer role will help us effectively promote our fundraiser and reach a wider audience, ensuring its success. Our fundraiser will raise money to help pay our artists and admin for their work in our 2024-25 season.

Theatre Overview: Through community collaborations with Chicago organizations, small businesses, and nonprofits since 2019, CPTE uses Playback Theatre to bring the stories of our audience’s personal experiences to life onstage through interactive improvisational theatre and music. We are a 501c3 nonprofit theatre that aims to facilitate community-building, dialogue, broadening of perspectives, and healing by celebrating, validating, and honoring the truths of the communities we engage with.

We believe that sharing stories together builds community, strengthens empathy, and ignites dialogue, and CPTE is the only ensemble in Chicago currently using the art form of Playback Theatre in our work. CPTE produces curated performances and educational workshops with various community partners that are free or affordable to the community. CPTE’s programing particularly focuses on serving on LGBTQIA+ communities, underserved youth, and mental health advocacy for disparate communities. Recent partnerships include:

  • An afterschool middle school workshop residency at Jamieson Elementary School’s Genders & Sexualities Alliance Club exploring stories about queerness and allyship
  • An 8 week workshop residency with high schoolers at the Woodlawn Restorative Justice Hub focused on active listening skills and tools for identifying, expressing, and processing complex emotions
  • A free workshop series in collaboration with a Mental Health First Aid Instructor (sponsored by Rincon Family Services) exploring how many of the skills that Playback Theatre actors use to interpret real people’s stories can apply to mental health related skills such as learning how to be a supportive listener for others, followed by a free performance exploring stories about mental health

 Learn more about CPTE on our website: https://www.chicagoplaybacktheatre.com/ 

Key Responsibilities:

  1. Developing Marketing Strategies: Collaborate with the fundraising team to develop comprehensive marketing strategies for our fundraiser event that align with our goals and target audience.
  2. Digital Marketing Campaigns: Create and manage digital marketing campaigns promoting the event across social media platforms (Facebook, Instagram, TikTok, etc.) and email newsletters to maximize outreach and engagement.
  3. Content Creation: Generate compelling content such as social media posts, press releases, and promotional materials for our fundraiser that effectively communicate our event’s message and drive attendance.
  4. Community Outreach: Conduct outreach with our database of current and potential contacts with local community groups, businesses, and media to promote our fundraiser event and build partnerships.
  5. Analytics and Reporting: Monitor campaign performance using analytics tools and provide regular reports and insights to optimize marketing efforts.

Preferred Skills and Qualifications:

  • Passion for the arts and social change!
  • Experience in marketing, particularly in developing and executing successful marketing strategies.
  • Excellent written and verbal communication skills with a strong attention to detail.
  • Familiarity with digital marketing tools and platforms (e.g., social media management, email marketing).
  • Creative thinker with the ability to generate innovative ideas and solutions.
  • Ability to work independently and collaboratively in a team environment.

Time Commitment:

  • This remote volunteer position requires approximately 3-5 hours per week starting in mid-August leading up to the event in early October, with flexibility based on your availability. This opportunity concludes following the fundraiser event, though there may be opportunity to continue the role into our 2024-25 season for a modest stipend. 
  • This volunteer will work most closely with our Financial Coordinator, as well as with our Artistic Director, Managing Director, and Company Director. We have existing marketing campaign templates from last year’s fundraiser to build off of, and a database of current and potential community and media contacts for outreach. 

Benefits:

  • Opportunity to make a meaningful impact on the success of a local theatre’s fundraiser event raising funds that will directly pay local artists for their work.
  • Gain valuable experience in marketing strategy and campaign management within the arts and nonprofit sectors.
  • Work alongside a passionate team of volunteers dedicated to supporting the arts and cultural community.

Application Process: If you are interested in this volunteer opportunity, please send a resume and a brief paragraph outlining your relevant experience and why you are interested in supporting our theatre’s fundraiser event to Jamie at chicagoplaybacktheatre@gmail.com by August 19, 2024.

We look forward to welcoming a dedicated Marketing Strategy Specialist to our team and working together to make this fundraiser event a tremendous success!

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